Unifi Software and Adobe enable some of the world’s most iconic brands to deliver unique experiences to their customers
SAN MATEO, CA. and Adobe Summit (Booth 1172), LAS VEGAS, NV. – March 26, 2019 – Unifi Software, a leader in providing a seamlessly integrated suite of self-service data tools, today announced that it is working with Adobe (Nasdaq: ADBE) to integrate the Unifi technology into the Adobe Experience Platform.
“Adobe is committed to delivering outstanding customer experiences through the innovations delivered by the Experience Platform,” said Anjul Bhambhri, Vice President of Experience Platform Engineering at Adobe. “One of the key tenets of the Experience Platform is the ability to combine data from dozens of data sources, representing every aspect of a customer interaction – behavioral, transactional, financial, operational and third-party data into a real-time customer profile. We are delighted to be working with the team at Unifi to integrate their self-service data integration technology with the Experience Platform, enabling customers to quickly transform their data to Experience Data Models and bring them into the Experience Platform for decision-making and action-taking to deliver rich and relevant experiences.”
“We are very excited to be working with Adobe to deliver the next generation of customer experiences,” said Ayush Parashar, Co-Founder and Vice President of Engineering, at Unifi Software. “We have been working closely with the team at Adobe for over 12 months to build deep integration with Experience Platform to deliver even more value to enterprises today. Unifi is playing a critical role in delivering the end-to-end experience and we look forward to working with the Adobe field teams to bring these exciting new capabilities to their customers worldwide.”
Unifi Software has over 100 native data connectors to databases, unstructured data sources, and SaaS applications. Advanced AI-powered data profiling automatically determines the types of data. This makes the discovery and search of data as simple as a web search. The Unifi data transformation capabilities are equally rich, allowing business users to select and combine dozens of disparate data sources without any programming knowledge. AI-based recommendations make the task of identifying and creating personalized profiles to feed Adobe Experience Platform even easier and replace bespoke application development or significant, specialized IT support with an elegant web-based GUI designed for the business user.
Adobe is changing the world through digital experiences. For more information, visit www.adobe.com.
About Unifi Software
Unifi Software delivers a suite of self-service data tools that help users find and use the data that is most important to them. The Unifi Data Catalog with Natural Language Queries offers users an intuitive experience to easily discover and collaborate around data. At the heart of the Unifi Data Catalog is the Unifi OneMind AI technology powering every aspect of functionality from recommendations to the discovery of similar datasets to Natural Language Query support that helps users directly get answers to data questions. Integrated governance and security help maintain compliance for self-service access to data. The Unifi Data Platform incorporates the Unifi Data Catalog and seamlessly delivers advanced, OneMind-powered self-service data preparation. The Unifi Data Platform also incorporates workflow automation functions to help users and organizational teams create repeatable reporting and analysis. Both the Unifi Data Catalog and Unifi Data Platform can be deployed on-premises, in private or public cloud environments. Unifi Software is the only vendor to be named a Leader with the same product evaluated in both The Forrester Wave™: Machine Learning Data Catalogs and Data Preparation Solutions by Forrester Research in 2018.
Unifi was founded by data and enterprise infrastructure experts from Greenplum (now part of Dell Technologies), Oracle, Microsoft, and Platfora (now part of Workday). The company is headquartered in San Mateo, CA and operates regional offices across the U.S. and a development center in Bangalore, India.